'5 Questions With': Joya Mooi
"I think I'm still very much drawn to music of resistance, contemporary tunes or music from the past. But when creating I'm not actively trying to reference the music that has shaped me, cause what I love about making music that it can be so intuitive."

Image Credit: Aristos Iatrou
After releasing her highly supported EP ‘Blossom Carefully’, Dutch-South African singer Joya Mooi now returns with new Sim Fane and SIROJ-produced single ‘Remember‘, accompanied by a music video shot in Rotterdam’s Maasvlakte.
Due to her introspective lyricism which is exploring themes of relationships, identity and belonging - especially while being part of a new generation of the African diaspora, as well as her enchantingly soulful vocals, Joya already built up an ever-growing solid fanbase in the past years. ‘Remember’, with its hazy electronic-infused soundscapes, again shows us that she is truly one to watch.
For her new release, we spoke to the talented artist about which music she grew up with and much more!
Read the full interview below…
EQ: Being from a Dutch and South African heritage, have those backgrounds influenced you musically in any way?
JM: Growing up I mostly listened to Jazz music from Abdullah Ibrahim, Dizzy Gillespie to Alice and John Coltrane - my parents had a big record collection. In my teens I was more drawn to artists where I could hear a strong sense of urgency in lyricism. I think that had both to do with being Dutch & South African, living in the Netherlands and having parents who were freedom fighters. I first mainly listened to jazz but later discovered R&B, indie and punkrock. I think I’m still very much drawn to music of resistance, contemporary tunes or music from the past. But when creating I’m not actively trying to reference the music that has shaped me, cause what I love about making music that it can be so intuitive. I’ve studied music for some time, but it really had a restraining impact on the way I was making songs. I was seeking more ways of expressing myself, outside a theoretically space. And since I’ve felt more free in creating, I had phases with electronic music, thanks to clubbing. Or digging back into Bubblegum music, because it sounds like home.
EQ: What has been the most challenging part of your journey so far? And, what’s been the most memorable one?
JM: Putting out music, performing and staying creative in music as an independent artist, comes with a lot of challenges to be honest. Staying truthful to my music, being (and staying) real in this music business, yet remaining positive haha. It can get rough, but my main goal is to be as close to my intention. And my intention is to be free in my art and in life.
Most memorable.. shooting the I Can Do Better video in South Africa immediately comes to mind. It’s the first video where I’ve shown my family, some bits of my personal life. The song itself is still closes to my heart, so that one was really special to share with relatives.
EQ: You’ve frequently collaborated with the likes of Sim Fane and SIROJ - is there anyone who is high up on your collaboration dream list?
JM: Artists like Fatima, Alfa Mist, Georgia Anne Muldrow among maaaany others. There are so many amazing musicians creating the moment. We’re very blessed and spoiled that great music is so accessible these days.

Image Credit: Aristos Iatrou
“Our opinions are very much shaped by the time that we live in. And with this song I try to remind myself to be mindful of that. A reminder to be open to new things, ideas.. ’cause I might welcome it with open arms in a few years…but it may need my attention now”
- Joya Mooi

Image Credit: Aristos Iatrou
EQ: So talk us through your next release Remember!
JM: Before writing the song I saw this quote in a thesis: “What difference does it make who’s speaking”
It kindled my thoughts about all the work that has been created, from books to music and more. ‘Radical’ thoughts of people beyond their time, work that was misunderstood or even forbidden, but now recogizned for its greatness. Our opinions are very much shaped by the time that we live in. And with this song I try to remind myself to be mindful of that. A reminder to be open to new things, ideas.. cause I might welcome it with open arms in a few years…but it may needs my attention now.
EQ: Is there anything else you are working on that you can already unveil to us?
JM: Releasing new music this year, which I’m very excited about. And also keep an eye out on my newsletter. I’ve started it very recently, its the perfect way to share inspiration or other bits of my work process. And I’m still updating my playlist Hazy Days which i started during the pandemic. Filled with soothing and joyful sounds. Just to listen to until my new music is out 😉
Watch the visuals for ‘Remember below…
Youtube/Joya Mooi
Stream ‘Remember’ HERE
Follow Joya Mooi on socials:
Instagram: @joyamooi
Soundcloud: @joyamooi





